3.26.2013

World Wildlife Fund (WWF) Advertisements

ads-ngo.com

This is WWF (World Wildlife Fund) advertisement to tell people how the animal extinction is important issue. There is a wild animal which scares people in the picture on the left. On the right, there is nothing to be scared but there is a short advertising copy ‘more terrifying’, ‘more horrifying’ and ‘more harrowing’. This simple picture and copy emphasizes that the animal extinction will be more terrifying, horrifying and harrowing.      

boredpanda.com
People love to buy parts of wild animals as souvenirs. In this ad, the track line in red which the traveler’s trunk made signifies blood. It shows how cruel to buy exotic animals just for fun and memories.

boredpanda.com
Leopard patterns are popular in fashion industry. But people don’t know how they are destroying our nature by killing wild animals for fur.

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