7.28.2017


Fashion patent dispute,

GUCCI & Forever 21, who is the assailant and who is the victim?



 Los Angeles based fast-fashion company Forever 21, filed a lawsuit against the internationally famous Italian design house Gucci last week. This lawsuit is the latest development in a series of lawsuits by and against Forever 21.



A sweater from forever 21(left) and GUCCI featured stripe (right)
www.bizchosun.com

The dispute between Gucci and Forever 21 began in October of 2016, when the Italian company sent a cease and desist letter to Forever 21. In the letter, Gucci demanded that Forever 21 cease all sales of certain garments, specifically any products that feature a blue-red-blue stripe or green-red-green stripe. The specific articles in question are three bomber jackets, a choker neckless, and a sweater. 


GUCCI fashion show (left), Forever21 bomber jacket(middle) and Forever21 chocker(right)
www.bizchosun.com


Forever 21 responded to the letters by filing a lawsuit against Gucci in U.S. District Court for the Central District of California in Los Angeles. Forever 21 claims that the color matching stripe is the common fashion element that GUCCI shouldn't have the exclusive rights of it.

 

Extracted from
http://www.mandourlaw.com/blog/forever21-sues-gucci-attempts-trademarks-cancelled/

 


 

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