Recently, the news that Apple Pay service will be launched in Korea has been drawing attention from many iPhone users in Korea.
▲apple.com |
The reason is the difference in how the payment service works. Then what’s the difference? MST and NFC are the representative method for the contactless payment service. Samsung Pay uses MST and Apple Pay uses NFC. In Korea, most card payment affliates use the MST method, so Apple had no choice but to be lukewarm about entering into Korean market.
MST vs NFC
MST is an abbreviation of Magnetic Secure Transmission. Simply put, payment is made by detecting changes in the magnetic field that occur during payment by swiping or inserting a physical card. The technology below is a patent for a payment method that Samsung applied for in 2015. Samsung has developed a technology that enables payment simply by brining the device close to the card payment terminal by installing MST and NFC modules in its own smart devices, including the Galaxy.
▲wipsglobal.com> KR10-2371943 Titled "Handheld electronic device capable of magnetic field communication and payment method using the same" |
The advantage of MST technology is that it can respond to NFC payments. With installating the NFC module, payment is settled smoothly even at NFC-based payment terminal, although it’s a very small percentage.
NFC is for Near Field Communication, which means short-range wireless communication. In Korea, this is the method for transportation cards. This technology can exchange data over a short distance using frequency, it has advantages over MST in terms of security, recognition and speed. Currently, most overseas countries including the US and Europe take NFC only and Apple Pay and Google Pay takes also NFC methods.
▲wipsglobal.com> US10019699 Titled "Method for adjusting near field communications circuitry during mobile payment transactions" |
▲clipartkorea.co.kr |
Recently, Apple prepared another hidden card. The ‘Apple Gift Card’ is what it is. Apple applied for the trademark of APPLE GIFT CARD in Korea. It is expected that it will start a full-fledged invasion to Korean market.
▲intomark.com> apple gift card *intomark : trademark database of WIPS Co.,Ltd |
Now that non-contact payment service, which allows payment anywhere with just a mobile phone, has become the new normal, Apple Pay is expected to contribute to enhancing consumer convenience. However, I hope that Apple Pay can make a soft landing in the direction of resolving problems accumulated through mutual developmental consultations and improving the payment service environment.
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